Cookies

Cookie Policy

What cookies and similar technologies we use on this website, why, and how you can control them.

Last updated: 24 June 2026

What cookies are

Cookies are small text files stored on your device when you visit a website. Similar technologies — such as your browser's local storage — work in much the same way. They help a site function, remember your choices, and measure how it is used. This policy should be read together with our Privacy Policy.

How we handle consent

Strictly necessary storage is always active because the site cannot work without it. Google Analytics, Google Tag Manager, Meta Pixel and any analytics or marketing cookies load only after you consent through our cookie banner. You can accept all, reject non-essential, or choose per category — and change your mind at any time via the cookie settings link (also in the footer).

Categories of cookies we use

Strictly necessary

Required for the website to function and to remember your privacy choice. These do not require consent.

NameSet byPurposeStored for
vbi_consent (local storage)Vision BI (this site)Remembers your cookie consent choice so we don't ask againUntil you clear it

Analytics

Help us understand how the site is used so we can improve it. Set only with your consent.

NameSet byPurposeStored for
_gaGoogle AnalyticsDistinguishes unique usersUp to 2 years
_ga_<container>Google AnalyticsMaintains session stateUp to 2 years
_gidGoogle AnalyticsDistinguishes users (if enabled)24 hours

Marketing

Help us measure advertising performance and understand whether campaigns lead to enquiries. Set only with your consent.

NameSet byPurposeStored for
_gcl_auGoogle (Ads)Conversion linking for Google AdsUp to 90 days
_fbpMeta PixelDistinguishes browsers for ad measurement and attributionUp to 90 days
_fbcMeta PixelStores click attribution when you arrive from a Meta ad or linkUp to 90 days

Cookie names and durations are set by the third-party providers and may change. We also load Google Tag Manager and Meta Pixel only with the matching consent.

Managing cookies in your browser

Besides our banner, you can block or delete cookies in your browser settings. Doing so may affect how some parts of the site work. Most browsers explain how under "Privacy" or "Cookies" in their settings.

Third parties

Some cookies are set by third parties whose own privacy terms apply, including Google and Meta. If you use a WhatsApp link, your message is sent through WhatsApp/Meta. Some of these providers process data outside South Africa, as explained in our Privacy Policy.

Contact

For questions about cookies, email info@visionbi.co.za.